Self doubt (and its twin, shame)
It comes up constantly with clients though few will raise how it feels.
They’re passionate souls who want to make a difference and know they’re good at what they do, but OMG when it comes to writing about it, talking about it or (even worse) selling it, all kinds of Inner Gremlins tumble out of the woodwork to stop them, especially if they’re ready to take their business to the next level.
You probably know what I mean?
Those Little Voices in your head that say:
- Who do you think you are?
- You’re such a fraud
- You’re not good enough
- You’re not ready yet
- No-one will pay you for this
- Who will listen to you?
- Nobody wants this
- They can’t afford it
- This is never going to work
- And … you can add to the list 🙂